Published: Feb 1, 2024
Toronto, Ontario

Ontario Invests Nearly $100 Million in Toronto's FIFA World Cup Hosting Plan

Breaking News: Ontario Invests Nearly $100 Million in Toronto's FIFA World Cup Hosting Plan. We're thrilled to announce that Eflyn will be a part of this historic event, providing self-checkout kiosks and outdoor digital signage solutions to amplify the fan experience. Stay tuned for updates on how we'll make your World Cup experience unforgettable! #FIFAWorldCup #Toronto2026 #EflynTech


Recessed Wall Mount for Eflyn's 21.5

As excitement builds for the 2026 FIFA World Cup, Ontario has stepped up to support Toronto’s hosting efforts with a substantial investment of almost $100 million. The Ford government’s confirmation of this “conditional" funding marks a significant milestone for Toronto as it prepares to play a pivotal role in the world’s most celebrated soccer tournament.Toronto, along with other cities in Canada, Mexico, and the United States, is gearing up to host the 2026 FIFA World Cup. BMO Field, Toronto’s iconic soccer venue, is set to be the stage for at least five thrilling World Cup matches. This announcement comes as a testament to the city’s passion for soccer and its commitment to showcasing world-class sports events.

In a letter addressed to Toronto’s city manager and obtained by Global News, the province of Ontario pledged to contribute up to $97 million toward the 2026 World Cup plan. This financial support comes with a clear objective: to invest in projects that will create lasting public infrastructure and benefit the local community long after the World Cup matches conclude.

The earmarked funds are intended for initiatives such as community infrastructure enhancements, tourism promotion, and the development of a sports legacy. Notably, the funding excludes projects that primarily benefit the private sector, ensuring that the investments directly impact the people of Toronto.

Furthermore, the province encourages the city to exercise prudence in public investments related to the World Cup. The Ford government emphasizes its commitment to not guaranteeing deficit funding. This approach underscores the importance of responsible financial planning to ensure the event’s success while maintaining fiscal responsibility.

Ontario’s support for Toronto’s World Cup bid is conditional upon the federal government matching its commitment and bearing the costs associated with safety and security needs, as determined by federal authorities. This collaborative effort between different levels of government showcases the collective dedication to making the 2026 FIFA World Cup a resounding success on the world stage.

Toronto Mayor Olivia Chow expressed her delight at Ontario’s financial contribution to the World Cup bid. She confidently anticipates that the federal government will follow suit, further solidifying Toronto’s role as a host city for this prestigious event. “I’m excited the World Cup is coming to Toronto in 2026," Mayor Chow declared, echoing the enthusiasm shared by soccer fans across the city.

The federal government recognizes the World Cup as an opportunity to advance Canada’s global priorities and leave a lasting legacy. While exact figures are not disclosed, the government acknowledges the need for strong coordination and collaboration among various levels of government and community stakeholders. This teamwork is vital as Canada prepares to welcome the world’s soccer enthusiasts.

The journey to secure Toronto’s position as a World Cup host city has been marked by deliberation and careful consideration. Ontario’s approach prioritizes thorough due diligence to ensure that public interests are protected and that the benefits of hosting the World Cup extend to the community.

With the province’s support now firmly in place, Toronto can proceed with its preparations for the 2026 FIFA World Cup in earnest. The city’s aspirations to host five World Cup matches were contingent on the backing of both provincial and federal governments, and this crucial investment brings those aspirations closer to reality.

Maple Leaf Sports and Entertainment (MLSE), a prominent sports organization, has been entrusted by the city to lead the World Cup project. This includes managing stadium upgrades, licensing, selling host city commercial rights, and marketing the event. The city’s commitment to ensuring MLSE’s financial stability underscores its dedication to delivering a successful World Cup experience.

As Toronto looks ahead to the 2026 FIFA World Cup, the support from Ontario’s investment and the collaborative spirit of different levels of government are setting the stage for a memorable tournament. The event promises not only to showcase the world’s best soccer talent but also to leave a lasting legacy for the city and its residents.

In this exciting journey, Eflyn stands ready to provide cutting-edge self-serve checkout kiosks and outdoor digital signage solutions that enhance the fan experience at the World Cup venues. With our innovative technology, fans can enjoy the convenience of self-checkout services and access vital event information on our digital displays. Eflyn is proud to be a part of this historic event, contributing to the success of the 2026 FIFA World Cup in Canada and the USA.

Stay tuned for more updates on how Eflyn’s advanced technology will elevate your World Cup experience!


Want to learn about digital signage? How about self-serve kiosks or setting up your own video wall? Learn from one of our digital engagement experts about the latest in interactive display technologies and software.


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