CMA Fest 2025: How Eflyn Interactive Kiosks Powered Chevrolet’s Fan Engagement in Nashville
Published: Sep 4th, 2025
CMA Fest Meets Cutting-Edge Tech
The CMA Fest in Nashville draws over 90,000 fans daily to celebrate the biggest names in country music. But in 2025, it wasn’t just the stage performances grabbing attention—it was the Chevrolet-branded Eflyn interactive kiosks positioned throughout the event space. These kiosks transformed Chevrolet’s sponsorship into an immersive fan engagement hub, bridging live entertainment with branded storytelling.
Chevrolet x Eflyn at CMA Fest 2025
At this year’s CMA Fest in Nashville, Chevrolet partnered with Eflyn interactive kiosks to create one of the event’s most engaging fan experiences.
• Branded Games like 3-Car Monty and Match the Super Cruise Roads drew big crowds.
• Product Demos showcased Chevrolet’s Super Cruise hands-free driving tech.
• QR Codes connected fans with exclusive content and offers.
With over 90,000 attendees daily, the kiosks helped Chevrolet amplify visibility, educate festival-goers, and capture valuable engagement data.
Eflyn kiosks turned Chevrolet’s sponsorship into a modern, interactive brand experience that fans will remember long after the music stopped.
Chevrolet’s Interactive Activation
Chevrolet used Eflyn interactive kiosks as both a digital showcase and a fun activation zone for festival-goers. Wrapped in Chevrolet and MotorTrend Best Tech 2025 branding, the kiosks delivered:
- Branded Games: Fans played 3-Car Monty and Match the Super Cruise Roads, turning product learning into a playful challenge.
- Product Education: Interactive demos walked attendees through Chevrolet’s Super Cruise hands-free driving technology.
- QR Code Calls-to-Action: Guests scanned to access more information, special offers, and connected services—extending the experience beyond the festival.
By merging entertainment with technology, Chevrolet kept festival-goers engaged while delivering powerful brand messages.
Why It Worked for Chevrolet
- Visibility in Crowds: Bright screens stood out across the buzzing CMA Fest grounds.
- Deeper Engagement: Interactive kiosks gave fans reasons to stay longer at the Chevrolet booth.
- Data Capture: QR codes enabled Chevrolet to build relationships beyond Nashville.
- Brand Experience: The mix of music, play, and technology reinforced Chevrolet’s image as forward-thinking and innovative.
Eflyn’s Role in Modern Events
This CMA Fest activation highlights how Eflyn kiosks are reshaping event sponsorships. They’re not just static displays—they’re interactive platforms that:
- Entertain audiences
- Educate on products and services
- Collect measurable engagement data
- Drive ROI for sponsors and event organizers
For brands like Chevrolet, it’s a winning combination: blending festival fun with cutting-edge engagement technology.