Monetizing Public Screens Civicconnect City Kiosks Revenue

Published: Sep 22nd, 2025

Monetizing Public Screens: How CivicConnect Turns City Kiosks Into Revenue Channels

Public spaces are changing. Cities are increasingly looking to digital signage not only as a communication tool but also as a reliable revenue stream. Eflyn’s CivicConnect platform stands at the center of this shift, offering municipalities a way to schedule advertising, promote local businesses, and deliver timely city messaging all from a single kiosk interface. The result is a solution that raises public engagement while supporting the economic health of the community.

Monetizing Public Screens with CivicConnect

Cities today need tools that inform the public and generate revenue. Eflyn’s CivicConnect kiosks do both connecting residents while creating new income streams.

Scheduled Ads
Program ads to run at peak times:

  • Commuters see transit partners.
  • Lunch crowds get restaurant promos.
  • Evening visitors receive city reminders.

Local Business Support
High-traffic screens promote nearby shops, services, and events—raising visibility while bringing funds back into the community. Nielsen reports digital out-of-home ads increase brand awareness by 47%.

City Messaging
CivicConnect balances revenue with civic duty:

  • Emergency alerts
  • Wellness campaigns
  • Event highlights

Engagement with ROI
With wayfinding, AI assistance, and mobile handoff, kiosks attract more users, which amplifies ad reach.

Why It Matters
Advertising revenue can offset kiosk costs and support city programs, turning public screens into dual-purpose assets for both economic growth and civic connection.

 

Turning Screens into Scheduled Revenue

CivicConnect makes screen time count by supporting scheduled ad placements that run alongside wayfinding, event information, and civic updates. Municipalities can program campaigns in advance to ensure the right message reaches the right audience at peak times. For example:

  • Morning commuters see transportation partner ads.
  • Lunchtime visitors are served restaurant promotions.
  • Evening event-goers receive city service reminders or entertainment listings.

This level of scheduling helps maximize impressions while balancing commercial and civic priorities. According to Statista, digital out-of-home advertising revenue in the U.S. surpassed $2.5 billion in 2023, showing how cities can reliably tap into this growing market.

Supporting Local Businesses

CivicConnect provides an avenue for local business promotions directly in high-foot-traffic areas. Restaurants, retailers, and service providers can advertise nearby offers or daily specials. Cities gain revenue through advertising fees, while local businesses benefit from increased visibility and footfall. Research by Nielsen found that digital out-of-home ads increase brand awareness by 47% compared to static signage, making kiosks a strong driver of local commerce.

By framing kiosks as both navigation tools and promotional channels, CivicConnect helps create a mutually supportive ecosystem:

  • Visitors find new places to explore.
  • Businesses attract fresh customers.
  • Cities generate funds to reinvest in community programs.

Strengthening City Messaging

Revenue channels do not come at the expense of public trust. CivicConnect keeps civic communication at the core with space reserved for city messaging and alerts. This includes:

  • Emergency information like severe weather or safety warnings.
  • Public service announcements promoting wellness initiatives.
  • Event highlights that connect residents with cultural and community gatherings.

This combination of commercial and civic messaging raises the role of kiosks from static displays to multi-purpose city assets, supporting both financial and social goals.

Civic Engagement with a Financial Return

Beyond monetization, the platform includes a customizable welcome screen, an AI-powered assistant (Livy) for multilingual guidance, animated wayfinding, and mobile handoff features. These functions drive higher kiosk usage, which in turn amplifies ad reach. The more residents and visitors interact with CivicConnect, the stronger the value proposition becomes for advertisers and local stakeholders.

Why Cities Should Tap Into Kiosk Revenue

For municipalities managing tight budgets, the ability to monetize kiosk screens is more than an add-on it’s a pathway to sustainable civic technology. A portion of the advertising revenue can offset kiosk deployment costs, while the rest can support public programming, infrastructure improvements, or cultural initiatives. Cities essentially remodel their public signage into dual-purpose tools that serve both economic and engagement needs.

MEET WITH AN EFLYN SPECIALIST

Want to learn about digital signage? How about self-serve kiosks or setting up your own video wall? Learn from one of our digital engagement experts about the latest in interactive display technologies and software.

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