The Must-Have Features of a Digital Wayfinding Kiosk: A Guide for Businesses

Finding your way around a large building or campus can be a challenge, especially for visitors who are unfamiliar with the layout. That’s where wayfinding kiosks come in. These interactive digital displays provide users with maps, directions, and other useful information to help them navigate their surroundings. But not all wayfinding kiosks are created equal. Here are some of the key features that businesses should look for when choosing a wayfinding solution:

Interactive touchscreen display: The most important feature of any wayfinding kiosk is its touchscreen display. It should be easy to use and navigate, even for those who are not tech-savvy. Ideally, the display should be large enough to see from a distance and responsive to touch.

Customizable interface: Every business has its own unique needs and requirements when it comes to wayfinding. Look for a kiosk that offers a customizable interface, so you can tailor the display to your specific needs. This might include adding your company logo, changing the color scheme, or incorporating custom icons.

Indoor and outdoor functionality: Depending on the location of your building or campus, you may need a wayfinding kiosk that can be used both indoors and outdoors. Make sure the kiosk you choose is weather-resistant and can function in a variety of lighting conditions.

Real-time updates: It’s important for users to have access to up-to-date information when navigating their surroundings. Look for a kiosk that can provide real-time updates on things like event schedules, traffic patterns, and building closures.

Integration with other systems: Your wayfinding kiosk shouldn’t exist in a vacuum. Look for a solution that can integrate with your existing systems, such as your website, mobile app, or digital signage displays. This will help ensure a seamless user experience across all platforms.

Analytics and reporting: A wayfinding kiosk can provide valuable insights into user behavior and preferences. Look for a solution that offers analytics and reporting features, so you can track metrics like user engagement, popular routes, and user feedback.

In summary, wayfinding kiosks are an essential tool for businesses looking to improve the user experience for visitors and employees alike. By choosing a solution that offers the features listed above, you can ensure that your kiosk is not only useful, but also customizable, functional, up-to-date, integrated, and measurable.